Herc Holdings Inc HRI

Morningstar Rating
$156.06 +28.93 (22.76%)
View Full Chart

Company Report

Price vs Fair Value

HRI is trading at a LOCK|H&D@?t% premium.
Price
$156.51
Fair Value
LOCK|DH
Uncertainty
LOCK|#< w^^%<
1-Star Price
LOCK|x.dF>
5-Star Price
LOCK|.pX
Economic Moat
LOCK|Qw?
Capital Allocation
LOCK|BsxlMy

Bulls Say, Bears Say

Bulls

Herc successfully integrates H&E, delivering significant synergies and achieving critical mass to support an economic moat.

Bears

The H&E deal may underperform and result in financial distress.

News

Articles & Videos

Trading Information

Previous Close Price
$127.13
Day Range
$135.21–158.20
52-Week Range
$88.45–188.35
Bid/Ask
$154.39 / $156.40
Shares Outstanding
33.46M
Market Cap
$5.22B
Volume/Avg
2M / 669,643

Key Statistics

Price/Earnings (Normalized)
49.37
Price/Sales
1.07
Dividend Yield (Trailing)
1.79%
Dividend Yield (Forward)
1.79%
Dividend Payment Schedule
Mar, Jun, Sep, Dec
Total Yield
1.79%

Company Profile

Herc Holdings is an equipment rental company that was spun out of Hertz Global in 2016. It is currently the third-largest player in North America, after United Rentals and Sunbelt Rentals, with an approximate 6% market share pro forma for its 2025 acquisition of H&E Equipment Services. It serves a similar mix of companies to its peers (industrial, commercial, and residential construction) from its 450 locations targeting the top 100 metropolitan markets in the US. Herc’s rental fleet of approximately $7 billion is also similar in composition to its peer group in terms of equipment offered. The company is also pursuing diversification by bundling and increasing specialty solutions for its customer base. Herc’s portfolio skews toward local customers versus national accounts (60%/40%).
Sector
Industrials
Industry
Rental & Leasing Services
Stock Style Box
Small Core
Total Number of Employees
9,600

Competitors

Valuation

Metric
HRI
URI
SUNB
Price/Earnings (Normalized)
49.3724.0423.16
Price/Book Value
2.637.464.50
Price/Sales
1.074.182.97
Price/Cash Flow
3.5511.717.62
Price/Earnings
HRI
URI
SUNB

Financial Strength

Metric
HRI
URI
SUNB
Quick Ratio
0.970.650.72
Current Ratio
1.080.800.94
Interest Coverage
1.276.295.33
Quick Ratio
HRI
URI
SUNB

Profitability

Metric
HRI
URI
SUNB
Return on Assets (Normalized)
0.61%8.21%5.92%
Return on Equity (Normalized)
4.34%27.57%17.63%
Return on Invested Capital (Normalized)
4.68%12.48%9.06%
Return on Assets
HRI
URI
SUNB

Rental & Leasing Services Industry Comparables

1-Day Chart
Name
Price
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
United Rentals Inc
URI
LOCK|#jB@LJ>LOCK|&p%Y!$72B
Sunbelt Rentals Holdings Inc
SUNB
LOCK|$qW<@#PLOCK|<zWp$34B
AerCap Holdings NV
AER
—LOCK|dgh$24B
Ryder System Inc
R
—LOCK|g!>n$11B
U-Haul Holding Co
UHAL
—LOCK|!D&$10B
U-Haul Holding Co Ordinary Shares - Series N
UHAL.B
—LOCK|?%$10B
Localiza Rent A Car SA ADR
LZRFY
—LOCK|&j&$6B
BOC Aviation Ltd Shs Unitary 144A/Reg S
BCVVF
—LOCK|q!!$6B
Element Fleet Management Corp
ELEEF
—LOCK|qFC<$6B

Sponsor Center